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UI UX
UI UX
Maximizing Conversion Rates: UI/UX Principles for Modern Web Apps
By Neha Sen
04 Jun 2026
A beautiful website is only half the battle. To drive revenue, your interface must lead users seamlessly toward actions.
Core UX Principles:
- Reduce Choice Friction: Limit options on key landing pages to guide users.
- Visual Hierarchy: Use size, contrast, and layout to highlight call-to-actions.
- Fitts' Law: Place primary buttons in easily clickable, thumb-friendly locations.
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